Privacy Policy

CableRated Privacy Policy

Effective Date: March 1, 2026
Company: CableRated (“CableRated,” “we,” “us,” “our”)
Website: [https://cablerated.co] (the “Site”)
Contact: cablerated@cablerated.com

This Privacy Policy explains how CableRated collects, uses, discloses, and protects personal information when you visit our Site, make a purchase, sign up for marketing (including SMS), or otherwise interact with us (collectively, the “Services”).


1) Information We Collect

A. Information you provide

We collect information you choose to provide, such as:

  • Identifiers & contact info: name, email address, phone number (if you opt into SMS), shipping/billing address

  • Purchase and account info: items purchased, order history, account details (if you create an account), customer support history

  • Communications: messages you send us (including warranty/returns requests), and any photos/videos you provide to document defects or shipping damage

  • Marketing preferences: email/SMS opt-in status, communication preferences

B. Information collected automatically

When you use the Services, we may collect:

  • Device/usage data: IP address, device identifiers, browser type, pages visited, links clicked, time spent, and referring URLs

  • Approximate location: inferred from IP address (city/region level)

  • Cookies and similar technologies: cookies, pixels, tags, and SDKs used for essential site features, analytics, and advertising (see Section 5)

C. Payment information

Payments are processed by third-party processors (e.g., Shopify Payments, PayPal, etc.). We do not store full payment card numbers. Payment processors handle payment data to complete transactions.


2) How We Use Personal Information

We use personal information to:

  • Provide the Services (process orders, payments, shipping, customer accounts)

  • Provide support (returns, warranty claims, order issues)

  • Communicate with you (transactional emails/texts like order confirmations and shipping updates)

  • Send marketing you request/consent to (email and SMS)

  • Run analytics to understand site performance and improve the Services

  • Deliver and measure advertising (including interest-based advertising where permitted)

  • Detect and prevent fraud and abuse

  • Comply with legal obligations and enforce our Terms and policies


3) How We Disclose Personal Information

We may disclose personal information to the following categories of recipients:

Service providers and processors

  • Shopify (our ecommerce platform) and related service providers used to run the store

  • Payment processors to complete transactions

  • Shipping and logistics providers to deliver your orders

  • Analytics providers (e.g., Google Analytics)

  • Advertising/measurement partners (e.g., Meta Pixel)

  • Marketing platforms (e.g., Klaviyo and/or Mailchimp) for email/SMS marketing

  • Customer support and security providers (fraud prevention, site security)

Legal and business reasons

We may disclose information:

  • to comply with law, subpoenas, or lawful requests

  • to protect our rights, customers, and safety

  • in a merger, acquisition, financing, or sale of assets (information may be transferred as part of the transaction)


4) Marketing Communications (Email + SMS)

Email marketing

If you opt in to marketing emails, we may send you promotions and product updates. You can unsubscribe anytime using the link in the email or by emailing cablerated@cablerated.com.

SMS marketing

If you opt in to SMS marketing, we may send text messages using an automated system (where applicable). Consent is not a condition of purchase. Message and data rates may apply. You can opt out at any time by replying STOP (or following other opt-out instructions in the message).


5) Cookies, Pixels, and Interest-Based Advertising

We use cookies and similar technologies for:

  • Essential functions (shopping cart, checkout, security)

  • Analytics (e.g., Google Analytics) to understand how visitors use our Site

  • Advertising/measurement (e.g., Meta Pixel) to measure ad performance and, where permitted, help deliver relevant ads

Depending on your location, you may be able to manage cookie preferences through our cookie banner and/or browser settings. Shopify provides tools that can help merchants implement cookie banners and data-sharing opt-out choices.


6) Data Retention

We keep personal information for as long as necessary to:

  • fulfill orders and provide support,

  • maintain business records (including tax/accounting),

  • detect fraud and enforce our terms,

  • comply with legal obligations.

Retention periods vary by data type and purpose.


7) Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no system is completely secure and we cannot guarantee absolute security.


8) Children’s Privacy

The Services are not intended for children under 13, and we do not knowingly collect personal information from children under 13.


9) International Visitors

If you access the Services from outside the United States, your information may be transferred to and processed in the United States and other jurisdictions where our providers operate.


10) Your Privacy Rights (United States – General)

You may request access, correction, or deletion of certain personal information by emailing cablerated@cablerated.com with the subject line “Privacy Request.” We may need to verify your identity before responding.


11) California Privacy Notice (CCPA/CPRA)

This section applies to California residents to the extent the CCPA/CPRA applies to our business.

A. Notice at Collection

At or before the point of collection, California consumers have the right to know the categories of personal information collected and the purposes for which they are used.

Categories we collect (may include):

  • Identifiers (name, email, phone number, IP address)

  • Customer records (shipping/billing address)

  • Commercial information (purchase history)

  • Internet/electronic activity (device data, browsing interactions on our Site)

  • Approximate geolocation (derived from IP)

  • Inferences (e.g., marketing segments based on shopping behavior)

Purposes:

  • Operating our store (orders, shipping, customer service)

  • Marketing and advertising

  • Analytics and improving our Services

  • Security/fraud prevention

  • Legal compliance

B. “Selling” / “Sharing” (Cross-Context Behavioral Advertising)

The CPRA defines “sharing” to include certain disclosures of personal information for cross-context behavioral advertising. If we use advertising cookies/pixels (e.g., Meta Pixel) in a way that constitutes “sharing” under the CPRA, California residents may have the right to opt out.

Opt-out: Use our “Do Not Sell or Share My Personal Information” option here: [Insert link to Shopify “Data Sharing Opt-Out” page]. Shopify provides tooling for merchants to implement data sharing opt-out pages/settings.

C. Sensitive Personal Information

We do not intentionally collect “sensitive personal information” for the purpose of inferring characteristics about you. If we ever use sensitive personal information beyond what the CPRA permits without limitation, we will provide a “Limit the Use of My Sensitive Personal Information” mechanism as required.

D. California Consumer Rights

Subject to legal exceptions, California residents may have the right to:

  • Know the categories and specific pieces of personal information collected, used, disclosed, and (if applicable) sold/shared

  • Delete personal information

  • Correct inaccurate personal information

  • Opt out of sale/sharing for cross-context behavioral advertising

  • Limit certain uses/disclosures of sensitive personal information (if applicable)

  • Non-discrimination for exercising privacy rights

E. How to Submit a California Rights Request

Email cablerated@cablerated.com with subject “California Privacy Request.”
We will verify your request (which may require confirming account/order details). You may use an authorized agent where permitted, but we may require proof of authorization and verification of identity.


12) GDPR / UK GDPR Notice (EEA, UK, Switzerland)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, the GDPR/UK GDPR may apply.

A. Controller

CableRated is the “data controller” for personal information processed through the Services.
Contact: cablerated@gmail.com

B. Lawful bases for processing

We process personal data under one or more lawful bases, including:

  • Contract: to process orders, provide products/services, and handle returns/warranty support

  • Consent: for certain cookies/technologies and for marketing (especially where required)

  • Legitimate interests: to secure and improve the Services, prevent fraud, and run analytics/marketing (balanced against your rights)

  • Legal obligation: to comply with tax/accounting and other legal requirements

C. Your GDPR rights

Subject to exceptions, you may have the right to:

  • access, rectify, or erase your data

  • restrict or object to processing

  • data portability

  • withdraw consent at any time (where processing is based on consent)

  • lodge a complaint with your local data protection authority

D. Cookies and online advertising in the EEA/UK

Where required, we will request your consent for non-essential cookies (e.g., analytics/advertising) and provide a way to change your preferences.

E. International data transfers

Your personal data may be transferred to countries outside the EEA/UK (including the United States). Where required, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs) and/or other lawful transfer mechanisms.

To request details about transfer safeguards, email cablerated@cablerated.com with subject “GDPR Transfer Request.”


13) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated policy on our Site with a revised effective date.


14) Contact Us

Questions or requests: cablerated@cablerated.com